Park Avenue Apartments For Everyone: New York Times Charts The Rise of Park Avenue South

Posted on Thu, 03-03-2011

A Park Avenue apartment is a Park Avenue apartment, but when people brag, dote and obsess on the idea of a Park Avenue condominium, they're not talking about the comparatively modest stretch of Park Avenue south of Grand Central Station. Long considered a poor relative of the “real” Park Avenue of the Upper East Side, Park Avenue South has lately stepped out as an address worth attention in its own right -- both because apartments for sale on Park Avenue South offer some decent value per square foot, and has lately come into its own as a place to live and socialize. Convenient, walkable and steadily breaking its associations with unromantic Midtown East, Park Avenue South is finally getting its due.

"The area is livelier than ever, and in recent years Park Avenue South in particular — the stretch between East 17th and East 32nd Streets — has experienced a wave of residential construction and, hence, lots of new foot traffic," Jake Mooney writes in the New York Times. "Beyond trendiness, the area’s housing stock, much of it former office or commercial space, also has much to offer." Per Mooney, that means high ceilings, generous floor plans and other Manhattan condo luxuries -- all of which, now, are within walking distance of diverse new hotspots such as Mario Batali's Eataly (, at the New Construction Manhattan blog) the burgeoning scenes at The Gansevoort Park Avenue and Ace Hotel (). The emergence of child-care services like Apleseeds and the New York Kid’s Club, suggest that the stretch of Gramercy/Flatiron/NoMad/Whatever-You-Want-To-Call-It may have a family friendly future, as well.

You can find all types of condos for sale on Park Avenue South, from luxury high-rises to charming brownstones to prewar buildings. The neoclassical architecture in the Beaux Arts style condominium conversion at 254 Park Avenue South on East 20th Street offers gracious pre-war condominiums that recall the other-other Park Avenue. The apartments for sale at new construction condominiums Twenty9thParkMadison and 240 Park Avenue Southoffer a very contemporary, very luxurious counterpoint. The nine-story boutique luxury condominium The Vetro, at East 31st Street and Park Avenue South, offers stylishness on a smaller scale. Whether these qualify as Gramercy condo listings, Murray Hill condo listings or Midtown East condo listings is a matter of semantics, mostly. That they qualify as some of the more promising condo listings in Manhattan, though, is more or less beyond debate.

And what Park Avenue South lacks in uptown prestige, it more than makes up for in other ways -- most notably for foodies. The invincible Eataly is Eataly, the blockbuster Union Square Greenmarket, which now operates all day on Monday, Wednesday, Friday and Saturday, is a short walk and shorter subway ride away. And among the dozens of restaurants scattered around greater Park Avenue South are established favorites that transcend the idea of neighborhood favorites -- The Gramercy Tavern on East 20th Street, The original Shake Shack in Madison Square Park, BLT Prime on East 22nd Street, and Novita (which is just off Park Avenue South at 22nd Street) are the sort of restaurants that attract foodies from all over the city. Including from that other Park Avenue, uptown. You remember that one, right?

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