NYLO Returns the Upper West Side to the Roaring Twenties

New York in the 1920s

In the wake of Baz Luhrmann’s re-imagining of The Great Gatsby, New York City has been brought back in time to the Roaring Twenties and its styles. Twenties themed events ranging from lawn parties and weddings have sprung up around the city in the past year as New Yorkers are eager to relive the times of the Harlem Renaissance and Jazz Age. On The Ave hotel at 77th street and Broadway is the latest addition to the trend as it puts the finishing touches on a 1920s makeover that opens in early September. 

As anyone living or trying to live in the Upper West Side knows, it can be a huge hassle to try and find a place to live no matter who you are. With reasonably priced rents amounting to little more than myth, the days of affordable housing are long gone in New York as even Downtown realty prices have skyrocketed. Luckily, the vintage renovations to the now NYLO-owned (New York Loft) hotel offers an escape from the modern world and a return to the days when looking at listings wouldn’t necessarily break your bank or spirit. 

NYLO’s massive overhaul to transport you back to the 1920s comes at a price that is (relatively) cheap for New York hotels away from the fast-paced Midtown. The hotel has been refurbished with a plethora of 20’s style designs including an imported French elevator and original fireplace to create a blend of the modern world with a vintage aesthetic. 

But NYLO is more than a Roaring Twenties themed hotel, it is additionally opening a restaurant, bar and cafe with the hotel. The restaurant, Serafina, offers Northern Italian style cuisine while the sidewalk cafe, RedFarm, combines a greenmarket with Chinese cuisine. For those wishing to experience the Roaring aspect of the Twenties, the bar, named LOCL Bar, is designed as a speakeasy that serves era cocktails and booze while being designed to encourage lively social interaction. With a variety of options, NYLO has a fresh re-imagining of a bygone era that is sure to entice many New Yorkers and visitors to take a trip back in time. 

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